Open Courses
In the second half of 2025 we will be offering courses in:
* Zürich
* Lugano
* Olten
Customer Journey Mapping
Master the Art of Customer Journey Mapping, and Transform the Way You Serve Customers
2 Days
Locations & Dates:
4-5 September in Lugano
16-17 September in Zürich
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CHF 750
Join this highly interactive, virtual workshop to learn how to map, understand, and redesign your customer journeys. Over two practical days, you’ll gain the tools and confidence to identify critical touchpoints, uncover pain points, and build a clear roadmap for CX improvement, aligned with your organisation’s goals.
Customer Experience Management
Build the Mindset, Methods, and Motivation to Lead Customer-Centric Change
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2 Days
Locations & Dates:
9-10 September in Zürich
29-30th September in Lugano
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CHF 750
Attending this workshop equips participants with the tools to create a customer-centric culture, which can lead to higher customer retention, increased brand equity, and reduced service costs. Participants will gain insights into developing a CX strategy that aligns with organisational goals and enhances customer engagement. This training will enable them to implement practical CX strategies, helping their organisation stand out by understanding and meeting customer needs effectively.
Customer Experience Masterclass
Deepen Your CX Expertise and Tackle Strategic Challenges with Confidence
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3 Days
Location & Dates:
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28-30th October in Olten
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CHF 1'000
Join us for a hands-on masterclass designed to equip you with the mindset, tools, and strategies to embed customer centricity into your organisation. Across three powerful days, you’ll learn to define your customer purpose, map meaningful customer journeys, and design a Voice of the Customer programme that drives real improvement. Whether you're starting out or sharpening an existing CX strategy, this course delivers practical takeaways and strategic clarity you can put to work immediately.
Course Times
Course Times are as follows:
Morning sessions: 0900 - 1200 CET
Afternoon sessions: 1300 -1600 CET
We are delighted to offer a 10% discount for students booking multiple courses!
Groups discounts available for 3 participants or more. Please enquire!
Any questions? Contact us on + 41 79 313 8528
Or write to us: info@cx-excellence.com
About your Course Facilitator
Michael Brandt
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Michael Brandt is a CX Strategist with many years under his belt implementing CX programs in global multi-cultural organizations. With over 25 years of management experience in B2B customer-facing operations, he was most recently responsible for Customer Care across the ABB Group’s worldwide network from 2012 – 2020. In April 2020, after having left ABB, he established CX-Excellence.
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His focus areas are training and consultancy for all CX-related subjects, but in particular Voice of Customer, Complaint Management, and Customer Journey Mapping. He is a co-creator of Lexden's Mini-MBA in CX Management programme.
Michael also has qualifications in Quality Management, Lean 6 Sigma, NPS 2, and Risk Management. He studied Business Economics at the University of Zurich in Switzerland and is a guest lecturer for Service Excellence in B2B, Customer Satisfaction Measurement, and Customer-Centric Organisations at the Zurich University of Applied Sciences, School of Management & Law.
Michael was named in Thinkers 360's Top 50 Customer Loyalty experts in 2023 and 2025, and was CX Magazine list of Top 25 CX Influencers in 2025.