Michael BrandtJun 2, 2023The Irreplaceable Value of Face-to-Face Customer Interviews in B2B: Why AI Falls ShortThe reasons why AI falls short in this specific context, highlighting why face-to-face customer interactions remain essential
Michael BrandtAug 9, 2022The Power of an Employer Brand: How Employee Sentiment Can Drive SuccessIntroduction Some years ago, as head of a customer feedback programme in a large global organization, I went to the Head of HR and...
Michael BrandtJul 7, 2022Leaders are accountable!Leadership also means taking responsibility and being accountable.